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wish平臺ProductBoost花費如何扣除？

wish觀察

2022-03-26

749

曝光量費用根據(jù)您的預(yù)算以及推廣活動獲得的曝光量進(jìn)行評估。這些費用將每周從您的余額中扣除。

ProductBoost花費如何扣除？

曝光量費用根據(jù)您的預(yù)算以及推廣活動獲得的曝光量進(jìn)行評估。這些費用將每周從您的余額中扣除。

舉例而言，如果推廣活動在2018年7月13日（星期五）至2018年7月20日（星期五）進(jìn)行，則將扣兩次費用：7月16日星期一扣除7月13日至15日的總費用，然后在下一個星期一（7月23日）扣除7月16日至20日的總費用。

您的店鋪賬戶或 ProductBoost 余額必須有充足的預(yù)算才能創(chuàng)建新的推廣活動。如需設(shè)置更高的預(yù)算，可以按照此指南充值余額。

注意：為了幫助商戶更好地提升新產(chǎn)品的曝光量，對于在 UTC 時間2020年4月2日上午7時及之后創(chuàng)建的 ProductBoost 活動，若該活動包含此前未曾參加 ProductBoost 活動的產(chǎn)品，該活動將會有最低總花費的限制。如果該活動的持續(xù)天數(shù)大于或等于5天，則可以免除最低總花費的限制。但是，對于開始時間或自動續(xù)期時間在 UCT 時間2021年6月26日上午7時及之后的活動，即使持續(xù)天數(shù)大于或等于5天，Wish 也不再免除最低總花費限制（也就是說，所有活動都有最低總花費的限制，無論持續(xù)多久）。

關(guān)于最低總花費的更多詳情，您可以在商戶平臺上 (merchant.wish.com) 創(chuàng)建活動時查看。

How do I get charged for my spend?
The impression fee is assessed based on your budget and how many impressions your campaign received. These charges are deducted from your balance weekly on Mondays.
For instance, if a campaign is running from July 13th, 2018 (Friday) to July 20th, 2018 (Friday), the fees will be charged twice: Monday, July 16th for the total fees from July 13th to 15th, and on the following Monday, July 23rd for the total fees from July 16th to 20th.
Your account or ProductBoost balance must have sufficient budget for new campaigns to be created. If you require more budget, you can recharge your balance by following this guide.
Note: In order to help merchants better optimize the exposure of their newer products, starting April 2, 2020 7:00AM UTC, ProductBoost campaigns created after this time may be subject to a minimum Total Spend if the campaign includes products that have not previously been in a ProductBoost campaign. A campaign’s minimum Total Spend may be waived if the campaign runs for five or more calendar days. However, for campaigns starting or auto-renewing on or after June 26, 2021 7:00AM UTC, Wish will no longer waive the minimum Total Spend for campaigns that run for five or more days (i.e., the minimum Total Spend will apply to all ProductBoost campaigns, regardless of duration).
More details about the minimum spend are available during campaign creation in the Merchant Dashboard (merchant.wish.com).

特別聲明：以上文章內(nèi)容僅代表作者本人觀點，不代表ESG跨境電商觀點或立場。如有關(guān)于作品內(nèi)容、版權(quán)或其它問題請于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。