什么是違禁廣告？

禁止刊登的廣告是宣傳以外交易的清單。是用于銷(xiāo)售商品的平臺(tái)，不得用于廣告服務(wù)，工作，贊助等。

以下是一些禁止廣告的示例：

服務(wù)廣告

美發(fā)沙龍可以銷(xiāo)售用于發(fā)廊的產(chǎn)品或代金券，但不能將用作預(yù)訂平臺(tái)。

尋找?guī)齑嫖锲返膹V告

買(mǎi)家不應(yīng)創(chuàng)建列表來(lái)搜索產(chǎn)品。只允許賣(mài)方列出他們正在銷(xiāo)售的產(chǎn)品。

帶有用于外部交易的個(gè)人聯(lián)系信息的廣告

不允許賣(mài)方使用產(chǎn)品信息通知買(mǎi)方通過(guò)第三方渠道（如WhatsApp，LINE，F(xiàn)acebook或其他網(wǎng)站）與他們聯(lián)系，目的是在Shopee平臺(tái)之外進(jìn)行交易。

What are prohibited advertisements?

Prohibited advertisements are listings that promote transactions outside of . Shopee is a platform for selling your goods, and should not be used to advertise services, jobs, sponsorships, etc.

Here are some examples of prohibited advertisements:

Advertisements for services

A hair salon can sell products or vouchers for hair services, but cannot use Shopee as a reservation platform.

Advertisements to seek in-stock items

Buyers should not create listings to search for products. Only sellers are allowed to list products they are selling.

Advertisements with personal contact information for external transactions

Sellers are not allowed to use product listings to inform buyers to contact them via third-party channels such as WhatsApp, LINE, Facebook, or other websites, with the intention to direct transactions outside of the platform.

特別聲明：以上文章內(nèi)容僅代表作者本人觀點(diǎn)，不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問(wèn)題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。